Invest your time and efforts on running your business. Leave the accounting to me.

Order Andy’s book ‘Success Curious’,
published by Major Street Publishing

Listen to Andy’s podcast
‘High Performance Humans’

Andy Reid - The Professional Human

Service categories

Coaching

Specializing in success, sales, auctioneering, public speaking & business leadership

MC

> With a lifetime spent engaging people at scale, and a background in event management, bring class & control to your next event

Speaking

Making success feel more accessible to groups & events with energy & engagement

Auctioneering

Ranked as one of the best auctioneers in Australia, one of only 20 Master Auctioneers in Victoria, and regularly sought-after for market commentary by mainstream media

World's Fastest

A Bit About Andy

Andy Reid is an award-winning Auctioneer, Host of the ‘High Performance Humans’ podcast, High Performance Coach, Author and Speaker. He is also the Director of Apollo Auctions Victoria, a full-service auctioneering company servicing more than 130 different real estate agencies throughout Victoria. 

 

With a remarkable career that began with operating a $13M business at just 21 years old, Andy has spent two decades leading teams of up to 250 employees, doubling profit margins, and building cultures centred on high performance and 360-degree accountability across various industries including hospitality, real estate, sales and training.  

A natural on stage, Andy is known for the energy he brings to an event because it creates an instant engagement with audiences both big and small. From meeting rooms to 1150 people in Crown Palladium, Andy understands how to bring value whether it is as a coach, a keynote speaker or an MC in which he leans on his extensive knowledge of the Real Estate space.. 

Andy launched his podcast ‘High Performance Humans’ in 2023 and is releasing his first book ‘Success Curious’ in early 2025 alongside Major Street Publishing. His industry expertise and leadership have earned him recognition as the #1 Real Estate Auctioneer in Australia in 2022.  

Andy is regularly sought after for his opinion and has been featured in major media outlets including The Herald Sun, The Daily Telegraph, nine.com.au and realestate.com.au. 

Purpose

Making success more accessible to more people

My Mission

You will hear that success isn’t for everyone…I politely disagree.

Success isn’t an end-product. It’s not necessarily a fancy car or swanky house (although it could be), it’s not 5 million followers on Instagram (although it could be).

The origin of the word success comes from the Latin ‘successus’, which means ‘advance’. The stuff that comes as a result of success is literally that – it is a bi-product of how much you have ‘advanced’ as a human, and as far as I can see every human has it in them to advance themselves, however big or small.

We don’t need to be overly, or even remotely ambitious to want to feel a degree of success. It’s in every human to want their lives to move forward, but what holds people back tends to be more around the volume of perceived hurdles in between where they are & where they want to be.

My job is to show those hurdles for what they actually are, & it starts with how society connects with the concept of success. There’s a need to take success & high performance off the pedestal that society has put it on these days – lots of jargon, motivational videos & preaching about it has become white noise and lots of people are lead to believe that it simply isn’t for them.

The concepts behind a lot of the things that are traditionally made for success…well they’re still valid. You can’t exactly get fit by eating donuts, you need to do the right things lots of times, and you may struggle to have absolutely everything in life (initially anyway)! But if you’re not connecting with them, then all being well I’ll help you to discover why.

Whether it’s on stage or in a boardroom, in a school with students or in a business with team members, I’m going to help people to understand the reasons behind success which will unlock opportunities that we may not have been able to see beforehand.

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